Your privacy and trust are important to us and this Privacy Statement (“Statement”) provides important information about how the Sacred Monument Tours handle personal information. This Statement applies to any Sacred Monument Tours website, application, product, software, or service that links to it. Occasionally, a Service will link to a different Privacy Statement that will outline the particular privacy practices of that Service.

Please read this Statement carefully and contact us if you have any questions about our privacy practices or your personal information choices. It is important that you check back often for updates to this Statement. If we make changes we consider to be important, we will let you know by placing a notice on the relevant Services and/or contact you using other methods such as email.

This Statement was last updated on November 1, 2017.

Personal information

Sacred Monument Tours is committed to the responsible handling and protection of personal information.

Personal information means any information relating to an identified or identifiable natural person; an identifiable person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that person.

We collect, use, disclose, transfer, and store personal information when needed to provide our Services and for our operational and business purposes as described in this Statement. We want to be clear about our privacy practices so that you can make informed choices about the use of your information, and we encourage you to contact us at any time with questions or concerns.

We collect personal information from you, for example, if you book a tour, request confirmation, purchase an item, services or request customer support. We may ask you to provide information such as your name, address, phone number, email address, user name and password, and information about your device. Not all of the personal information Sacred Monument Tours holds about you will always come directly from you. It may, for example, come from your friend, spouse or family member. We also collect personal information from third parties such as our partners, travel and tour agencies, or affiliates to offer discounts we think may be of interest. Also, to help us maintain data accuracy and provide and enhance tour booking or purchases.

In addition, our hosting, logs, and other features automatically collect certain information to help us administer, protect, and improve our orders; analyze usage; and improve users’ experience. We share personal information with others only as described in this Statement, or when we believe that the law permits or requires it.

Occasionally we collect and process what may be considered sensitive personal information.

Sensitive personal information is a subset of personal information and is generally defined as any information related to racial/ethnic origin, political opinions, religious beliefs, trade union membership, physical or mental health, other medical information including biometric and genetic data, or sexual life or preferences. In some instances, sensitive personal information may also include criminal allegations or convictions, precise geolocation information, financial and bank account numbers, or unique identifiers such as government-issued social security numbers, driver’s license, and passport numbers.

For example, if you book a tour or purchase something from us, we will collect payment information, such as financial or bank card information, and other information necessary for us to process the transaction. Some of our features will ask you to share your precise geolocation so we can customize your experience and increase the accuracy of the Service. Information that is considered sensitive under applicable law will be handled in accordance with such laws.

Sacred Monument Tours shares or discloses personal information when necessary to provide services or conduct our business operations as described below. When we share personal information, we do so in accordance with data privacy and security requirements. We may occasionally share non-personal, anonymized, and statistical data with third parties. Below are the parties with whom we may share personal information and why.

  • Within Sacred Monument Tours: Our business is supported by a variety of Sacred Monument Tours teams and functions, and personal information will be made available to them if necessary for the provision of Services, account administration, sales and marketing, customer and technical support, and business and product development, for instance. All of our employees and contractors are required to follow our data privacy and security policies when handling personal information.
  • Our business partners: We occasionally partner with other tour & travel agencies to book our tours & provide content. As part of these arrangements, you may be a customer of both Sacred Monument Tours and our partners, and we and our partners may collect and share information about you. Sacred Monument Tours will handle personal information in accordance with this Statement, and we encourage you to review the privacy statements of our partners to learn more about how they collect, use, and share personal information.
  • Our third-party service providers: We partner with and are supported by service providers around the world. Personal information will be made available to these parties only when necessary to fulfill the services they provide to us, such as software, plugins, updates, system, and platform support; direct marketing services; cloud hosting services; advertising; data analytics; and order fulfillment and delivery. Our third-party service providers are not permitted to share or use personal information we make available to them for any other purpose than to provide services to us.
  • Third parties for legal reasons: We will share personal information when we believe it is required, such as:
    • To comply with legal obligations and respond to requests from government agencies, including law enforcement and other public authorities, which may include such authorities outside your country of residence.
    • In the event of a merger, sale, restructure, acquisition, joint venture, assignment, transfer, or other disposition of all or any portion of our business, assets, or stock (including in connection with any bankruptcy or similar proceedings)
    • To protect our rights, users, systems, and Services.
  • Employment: In order to apply for employment, your personal information, including any sensitive personal information you provide, will be made available to the Sacred Monument Tours. In order to consider an application fully, your personal information may be forwarded to our office.

We process personal information for these Service- and business-related purposes:

  • Account setup and administration: We use personal information such as your name, email address, phone number, and information about your device to set up and administer your account, provide technical and customer support and training, verify your identity, and send important account, subscription, and Service information.
  • Personalization: We use personal information to deliver and suggest tailored content such as news, discounts, and business information changes to personalize your experience with us. Some of our features will ask you to share your precise geolocation so we can customize your experience and increase the accuracy of booking & sales. If you agree to share your precise geolocation with us, you will be able to turn it off at any time by going to the privacy settings on your mobile device or online.
  • Marketing: We use personal information to deliver marketing to you across various platforms, such as email, direct mail, and online. If we send you a marketing email, you have the option to unsubscribe at any time. We also maintain email preferences for you to manage your information and marketing preferences. Please remember that even if you opt out of receiving marketing emails, we may still send you important information changes related to the website and your accounts and subscriptions.
  • Surveys and polls: If you choose to participate in a survey or poll, any personal information you provide may be used for marketing or market research purposes.
  • Research and development: We use personal information for internal research and development purposes and to improve and test the features and functions of our Services.
  • Hosted services: Some of our features provide data and document storage as an integral part of the product or solution offering. Documents and data stored by our customers may contain personal information in business and personal tax forms, payroll and financial data, and legal and litigation-related documents, for example. Any information stored by or on behalf of our customers is controlled and managed by and only made accessible to those customers or others our customers may authorize from time to time.
  • Legal obligations: We may be required to use and retain personal information for legal and compliance reasons, such as the prevention, detection, or investigation of a crime; loss prevention; or fraud. We may also use personal information to meet our internal and external audit requirements, information security purposes, and as we otherwise believe to be necessary or appropriate: (a) under applicable law, which may include laws outside your country of residence; (b) to respond to requests from courts, law enforcement agencies, regulatory agencies, and other public and government authorities, which may include such authorities outside your country of residence; (c) to enforce our terms and conditions; and (d) to protect our rights, privacy, safety, or property, or those of other persons.

Your personal information may be stored and processed outside of your home country. We take steps to ensure that the information we collect is processed according to this Privacy Statement and the requirements of applicable law wherever the data is located.

Sacred Monument Tours have networks, database, server, systems, plugins & support. We collaborate with third parties such as hosting, print on demand, and online support to serve the needs of our business, workforce, and customers. We take appropriate steps to ensure that personal information is processed, secured, and transferred according to applicable law. In some cases, we may need to disclose or transfer your personal information within Sacred Monument Tours or to third parties in areas outside of your home country. The areas in which these recipients are located will vary from time to time but may include the United States, Europe, Canada, Asia, Australia, India, and other countries where Sacred Monument Tours have a presence or use professionals.

Sacred Monument Tours take data security seriously, and we use appropriate technologies and procedures to protect personal information. Our information security policies and procedures are closely aligned with widely accepted international standards and are reviewed regularly and updated as necessary to meet our business needs, changes in technology, and regulatory requirements.

For example:

  • Policies and procedures
    • We have measures in place to protect against accidental loss and unauthorized access, use, destruction, or disclosure of data
    • We have a recovery strategy that is designed to safeguard the continuity of our service to our clients and to protect our people and assets
    • We place appropriate restrictions on access to personal information
    • We conduct privacy in accordance with legal requirements and our business policies
  • Training for employees and contractors
    • We require privacy, information security, and other applicable training on a regular basis for our employees.
    • We take steps to ensure that our employees operate in accordance with our information security policies and procedures and any applicable contractual conditions.
  • Vendor risk management
    • We require, through the use of contracts and security, our third-party vendors and providers to protect any personal information with which they are entrusted in accordance with our security policies and procedures

Sacred Monuments Tours have an admin team that works to implement policies and rules relating to the retention of personal information. We retain personal information for as long as we reasonably require it for legal or business purposes. In determining data retention periods, Sacred Monument Tours takes into consideration local laws, contractual obligations, and the expectations and requirements of our customers. When we no longer need personal information, we securely delete or destroy it.

We respect your right to access and control your information, and we will respond to requests for information and, where applicable, will correct, amend, or delete your personal information.

  • Access to personal information: If you request access to your personal information, we will gladly comply, subject to any relevant legal requirements and exemptions, including identity verification procedures. Before providing data to you, we will ask for proof of identity and sufficient information about your interaction with us so that we can locate any relevant data. We may also charge you a fee for providing you with a copy of your data (except where this is not permissible under local law).
  • Correction and deletion: In some jurisdictions, you have the right to correct or amend your personal information if it is inaccurate or requires updating. You may also have the right to request deletion of your personal information; however, this is not always possible due to legal requirements and other obligations and factors. Remember that you can update your account information by using the “Contact Us” option within the relevant Service.
  • Marketing preferences: To opt out of email marketing, you can use the unsubscribe link found in the email communication you receive from us or visit the applicable email preference center.
  • Filing a complaint: If you are not satisfied with how Sacred Monument Tours manages your personal data, you have the right to make a complaint to a data protection regulator. A list of National Data Protection Authorities can be found here:

Sacred Monument Tours respects the privacy of your information. Therefore, we provide this brief explanation about our online information practices as they may relate to your personal information. On our site, we request that you enter personal identifying information such as your name, address, telephone numbers and credit card numbers when you book or merchandise from us. We use this information to expedite your purchase as well as to inform you of additional services that may be of interest you and to maximize your experience in using our site. In addition, we automatically gather general statistical data about our site and its visitors, such as your computers IP addresses, Internet browser, pages viewed, number of visits etc. We use this data to improve our marketing efforts, to analyze site usage, to improve content and product offerings and to customize our site’s content, layout, and services to better serve your needs.

Our use does not reference you by individual name, e-mail address, home address or telephone number and we will not sell, rent, or share this information with any other organization, except in some instances where we may share the information with a Sacred Monument Tours partner who we feel can help you meet your needs. For your protection, we also use reasonable and current security methods to prevent unauthorized access to data, maintain data accuracy, and to ensure the proper use of your information. By using this site, you signify your agreement with the Sacred Monument Tours Privacy Statement. We reserve the right, at our discretion, to change, modify, add, or remove portions of this statement at any time. Your continued use of this site following changes to these terms means you accept those changes. If you have any questions or concerns please contact us at +1435-727-3218.

Customer Photo and Video Sharing Terms of Use

These Terms of Use govern your conduct associated with the Customer Photo and Video Sharing service (the ” CPVS Service”) offered by Sacred Monument Tours. To the extent there is any conflict between Sacred Monument Tours Privacy Policy and these Terms of Use, these Terms of Use shall control with respect to the CPVS Service. By submitting any content to Sacred Monument Tours, you represent and warrant that:

  • you are the sole developer, creator and owner of the intellectual property rights thereto;
  • any and all “moral rights” that you may have in such content have been voluntarily waived by you;
  • all content that you post is accurate;
  • you are at least 13 years old;
  • your and Sacred Monument Tours Tours use of the content you supply does not violate these Terms of Use and will not violate the rights of or cause injury to any person or entity; and
  • you have the permission of any and all persons whose photographs/likeness appear in the content to submit said content to Sacred Monument Tours for use by Sacred Monument Tours.

You further agree and warrant that you shall not submit, upload, post, transmit or distribute any content:

  • that is false, inaccurate or misleading;
  • that infringes any third party’s copyright, patent, trademark, trade secret or other intellectual property rights or rights of publicity or privacy;
  • that violates any law, statute, ordinance or regulation (including, but not limited to, those governing export control, consumer protection, unfair competition, anti-discrimination or false advertising);
  • that is, or may reasonably be considered to be, abusive, obscene, profane, indecent, defamatory, libelous, hateful, racially or religiously biased or offensive, unlawfully threatening or unlawfully harassing to any individual, partnership or corporation;
  • for which you were compensated or granted any consideration by any third party;
  • that includes any information that references other websites, addresses, email addresses, passwords, contact information or phone numbers;
  • that contains any computer viruses, spyware, worms or other potentially damaging computer programs or files.

For any content that you submit, you grant Sacred Monument Tours a perpetual, irrevocable, royalty-free, transferable right and license to use, copy, modify, delete in its entirety, adapt, publish, translate, create derivative works from, and/or distribute such content, and/or incorporate such content into any form, medium or technology throughout the world without compensation to you. You further agree that Sacred Monument Tours shall have the unrestricted right to use any ideas or information contained in any content that you submit, or materials or ideas similar to them, in any medium, now existing or in the future developed, without notice, compensation or any other obligation to you or any other person.

You further release and waive all claims against Sacred Monument Tours with respect to any intellectual property or other proprietary rights, rights of publicity and privacy, rights of attribution, or any other liability under the governing law of the United States. Any content that you submit to Sacred Monument Tours may or may not be published or used by Sacred Monument Tours in its sole and absolute discretion.

Sacred Monument Tours reserves the right to edit, condense or delete any submitted content that is ultimately posted on Sacred Monument Tours website if Sacred Monument Tours deem in its sole and absolute discretion, that such content violates these Terms of Use or for any other reason. Sacred Monument Tours does not guarantee that you will have any recourse through Sacred Monument Tours to edit or delete any content you have submitted. Sacred Monument Tours may also need to provide disclosures with respect to any content submitted and published by Sacred Monument Tours.

Sacred Monument Tours reserves the right to remove or to refuse to post any submission for any reason. You acknowledge that you, not Sacred Monument Tours, are responsible for the contents of your submission. None of the content that you submit shall be subject to any obligation of confidence on the part of Sacred Monument Tours (as above defined). By submitting a photo or video, you agree that Sacred Monument Tours may contact you about your photo or video and for other administrative purposes.

Sacred Monument Tours may share your comments along with identifying information to its third-party service providers, solely for customer service purposes. By submitting a photo or video, any information you submit may be directed to a third party site administered and hosted by a third party vendor retained by Sacred Monument Tours, provided that, in such event, the third party vendor will have no right to use any such information other than uses necessary to fulfill its services to Sacred Monument Tours.


Under no circumstances shall Sacred Monument Tours be liable for any damages or injury, including any direct, special, incidental, consequential, punitive or other damages, that may result from the use of, or inability to use, the photo and video submission process, or any related website, whether in an action of contract, tort, strict liability or negligence, or other actions, arising out of or in connection with the use or performance of the photo and video submission process, or any related website, even if Sacred Monument Tours has been advised of the possibility of such damages. These include but are not limited to damages or injury caused by error, omission, interruption, defect, failure of performance, delay in operation or transmission, line failure or computer virus, worm, Trojan horse or other harmful components.

You agree to indemnify and hold Sacred Monument Tours (as above defined), harmless from all claims, demands, and damages (actual and consequential) of every kind and nature, known and unknown including reasonable attorneys’ fees, arising out of a breach of your representations and warranties set forth above, or your violation of any law or the rights of a third party. These Terms of Use and their enforcement shall be governed by the laws of the Navajo Nation & Arizona, excluding its conflict of laws provisions. You agree that any cause of action arising under or relating to these Terms of Use may be brought only in a court in KayentaArizona, and you hereby accept and submit to the exclusive personal and subject matter jurisdiction and venue of such courts with respect to such actions.